Our industry-leading, integrated brand and media programme offers innovative and memorable brand experiences to help retailers engage with their customers.
Unibail-Rodamco-Westfield’s position and reach gives access to an extensive network of digital and experiential platforms for brands and agencies to create more immersive experiences.
Our European team gives brands the visibility they’re looking for through multiple advertising platforms, for short-term tactical opportunities or a long-term European strategy.
Key media locations across our flagship shopping centres offer both large digital outdoor & in-centre portrait options (Digital Dream™, digital totems network, screens and banners).
Traditional non-digital media sites offer quick short-term solutions for tactical brand campaigns.
Offering greater agility than traditional retail, these temporary one-of-a-kind retail ventures allow brands to:
• Test the viability of their product range
• Get their first foothold in a new geographical location, country or shopping centre
• Launch their brand to new consumers
• Gather insight into their market
All our flagship shopping centres offer multiple brand experience locations from 18 sqm to 1,500 sqm in central, high-footfall locations to create exceptional and immersive brand events.
• Brand Partnerships
We offer global or regional partnerships for brands wanting a more long-term presence.
• Event Sponsorship
Brands can participate in our large-scale Food & Wellness, Fashion & Beauty, Summer and Christmas events